Case Studies
At Mashgin, I approached case studies as revenue assets, not just marketing collateral. Each one was built around four pillars: who the operator is, what problem they faced, how the solution was implemented, and why the outcome mattered to the business.
The goal was simple: make results undeniable and transferable to the next enterprise conversation.
Palisades Tahoe
Who: Major ski resort with high peak-volume food service
What: Long concession lines limiting throughput
How: Deployed Mashgin across high-traffic outlets
Why: Increase transaction speed without increasing labor
Data Takeaway: 80% reduction in food line length
DKR Stadium (University of Texas Austin)
Who: Power Five college football stadium
What: Concession bottlenecks during peak game windows
How: Integrated computer-vision checkout into high-volume stands
Why: Maximize revenue per game window
Data Takeaway: 2× sales increase at select locations
John Deere Corporate Cafes
Who: Enterprise workplace dining program
What: Slow checkout impacting employee lunch flow
How: Installed frictionless checkout in company cafés
Why: Improve employee experience and increase per-visit spend
Data Takeaway: 20% sales lift within two weeks
San Jose State University
Who: Public university campus dining
What: Student line abandonment during rush periods
How: Implemented AI-powered checkout in campus retail
Why: Capture missed transactions and improve student satisfaction
Data Takeaway: 18% sales increase