Christian Lau on Mashgin: Speed, Simplicity, and the Fan Experience
November 2023 —This one-minute customer story features Christian Lau, CTO of BMO Stadium (LAFC), describing how Mashgin transformed concessions for fans. After testing a few kiosks, the stadium quickly expanded to twelve units (and even more since) as they saw checkout times drop to seconds and overall sales rise. Lau praises Mashgin’s intuitive design — fans “just get it” — and credits the partnership for delivering seamless operations and happier guests throughout one of Los Angeles’s busiest venues.
The goal: Show how Mashgin’s computer-vision checkout enhances the fan experience while driving measurable revenue growth for stadium operators. The story needed to highlight operational results (shorter lines, faster throughput, and increased sales) through an authentic, trusted voice from inside professional sports.
The piece opens with wide shots of the LAFC crowd, then cuts to Christian Lau speaking on camera. Between interview segments, quick clips show fans scanning food and drinks on Mashgin kiosks while on-screen graphics call out faster transaction times and higher sales. The video closes with Lau’s line, “All my expectations were exceeded.”